Original Image PreviewOriginal
Converted Image PreviewConverted

Choosing the Right Image Format

Why Does Image Format Matter?

The format of your images significantly impacts website performance, quality, and functionality. Using the correct format ensures fast load times and a better user experience.

  • JPG (JPEG): Best for photographs and images with complex colors. It uses lossy compression, which means it reduces file size by discarding some image data, but it's great for balancing quality and size.
  • PNG: Perfect for graphics with transparency, like logos or icons. It uses lossless compression, preserving all image data, which results in higher quality but often larger file sizes than JPG.
  • WEBP: A modern format developed by Google. It provides superior lossless and lossy compression for images on the web, resulting in smaller file sizes than both JPG and PNG at comparable quality. Converting to WEBP is a great way to speed up your website.